The Sugar Land Wine & Food Affair has become one of the most anticipated culinary attractions of the year. Located in historic Sugar Land just minutes from Houston proper, its dinners, tastings and demos and have gained a well-deserved reputation for a rollicking good time where chefs share secrets, sommeliers get un-corked and attendees have exclusive access to incredible food, wine, spirits and beer.
The Fort Bend Chamber of Commerce produces the event in cooperation with the University of Houston’s Conrad N. Hilton College of Hotel and Restaurant Management. Proceeds benefit a permanent scholarship endowment for Houston’s finest hospitality students. Since its inception, the event has given more than 45 scholarships to students, with a record-breaking eight scholarships awarded to students in 2013. A handpicked team of students will assist in this year’s event production, marketing and social media campaigns.
“The students who participate in the festival benefit from both hands-on experience and valuable connections in the world of hospitality,” said director Krystal Peay. “They have the opportunity to work alongside some of the industry’s finest and learn from them in a very interactive setting. Many students will be working with their idols, and their lives will be forever changed by the experience.”
Events take place at Sugar Land sites that include Sugar Land’s Town Square, Sugar Land Marriott Town Square and the grounds of the former Imperial Sugar Factory and historic Char House.
PRIME Living magazine is honored to be a continued sponsor of The Sugar Land Wine & Food Affair. Complimentary copies of PRIME will be available for the guests of the Grand Tasting on April 25th.
2014 Event Schedule
VIP Kick-Off Dinner – April 23
Kicking off the 11th annual event will be a seated VIP dinner at the Houston Museum of Natural Science – Sugar Land. “The Judgment of Paris” will recreate the famous tasting held in Paris in 1976, during which the judges awarded winning scores to California wines over French wines and sent shock waves around the wine world. Guests will feel as if they have gone back in time as they dine on a five-course meal and participate in blind tastings of French and Californian wines. Guests and media judges will determine who wins: old world or new world.
On the Rocks Bartender’s Challenge – April 24
Taste, sip and enjoy cocktails created by five of Houston’s hottest mixologists as they compete for a $1,000 prize. One recipe will be named the official cocktail of the 11th Annual Sugar Land Wine & Food Affair, and will be served at the Grand Tasting, Sip & Stroll and Bistro Brunch.
Seminars – April 25
Learn from experts representing many of the world’s top brands. These lively, interactive sessions provide new insight into what makes your drink of choice so special.
The Grand Tasting – April 25
Get up close and personal with a who’s who of culinary superstars, including Kevin Williamson of Ranch 616 in Austin, Texas; Randy Evans of Haven; Jean-Philippe Gaston of Cove; Ricky Cruz of Grotto; Jacques Fox of Artisans; John Signorelli of The Remington at St. Regis; Neal Cox of The Houstonian Hotel, Club & Spa; Rebecca Masson of Fluff Bake Bar; and Brian & Shanna O’Hea of The Kennebunk Inn in Maine. Held in the elegant ballroom of the Sugar Land Marriott, the Grand Tasting showcases mouthwatering creations alongside wines and spirits.
Sip and Stroll – April 26
Sip and stroll your way across the grounds of the historic Imperial Sugar Factory showcasing chefs, restaurants and wines. The Sip and Stroll will also include a new outdoor beer garden featuring more than 100 beers from 25 different breweries and a pop-up book spot sponsored by My Table magazine. Houston-area cookbook authors including Paul Galvani, Erin Hicks, Gracie Cavnar, Shubhra Ramineni, Efisio Farris, Teresa Byrne-Dodge, “Peace Meals”/Junior League, John DeMers and Michael & David Cordúa will be on hand to sign books in a chic lounge setting in the old Char House.
Bistro Brunch – April 27
Bloody Marys, mimosas, wine, beer and much more await attendees at the Bistro Brunch. Partake in delicious foods from around the world —Mexico, France, Spain, Germany, Italy — and stateside — California, Texas, Oregon and Washington.
Tickets are priced from $40 - $175. A three-day VIP Grand Pass with access to The Grand Tasting, Sip & Stroll and Bistro Brunch is specially priced at $200. Special hotel packages are available at the official sponsor hotel, the Sugar Land Marriott Town Square.
Ticket purchases and additional information are available at sugarlandwineandfoodaffair.com or 713.SIP-WINE (713.747.9463). Listings of attending chefs, presenting wine, beer and spirits providers —updated frequently—are showcased on Facebook at facebook.com/sugarlandwineandfoodaffair and Twitter at twitter.com/SLFood.